Skip to main content

BUS-I 545: ECONOMICS FOR MANAGERS (1 - 6 credit)


Economic decision making in the business firm, the strategic interaction of business firms in industries, the purchasing and consumption behavior of individual consumers and consumers as a group, and the influence of public policy on market outcomes. Development of a fluency with the language of economics and a strong "economic intuition", understanding of selected economics-based decision-making tools and the impact and interaction of the structure of an industry on competition, analysis, of intra-industry rivalry, and improved understanding of public policy issues. Emphasis on the logical foundations of economic analysis and managerial decision making. Will promote understanding and application of various quantitative measures.