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Courses

PHST-P 323: DONOR MOTIVATION & ENGAGEMENT I (3 credits)

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Explore the elements of working with individual donors across annual giving fundraising programs (i.e. annual giving approaches, donor relations, communications, and stewardship). This includes perspectives on individual donor motivations and donor identity as related to developing the base of support for a philanthropic mission. Students run real fundraising campaigns for the cause of their choice.