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COMM-I 345: ADVERTISING MEDIA PLANNING (3 credits)
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COMM-I 345: ADVERTISING MEDIA PLANNING
Offered at
IU Southeast
by
School of Arts and Letters
.
About
This course examines the creative and strategic use of media vehicles to deliver advertising messages to the target audience through the most appropriate, timely and cost-efficient communication channel.
Resources
View course on iGPS
Find schedule classes for current and future semesters